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Tokyo Metropolitan Government Rebrand and Editorial Design

6/27/2018

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There's a high importance of user friendliness in Japan, this might a good subject for another article but let's not derail for now. This book has been created to help citizens to be prepared in case of a disaster and has been distributed to 7.5 million households. Two things I love about this design, first the colour to make very distinguishable and the manga comic illustration approach to be super easy to follow. What do you think?  Behind this project, we have the work from Nosigner who is a design firm based in Yokohama, Japan. I love the definition of their name who means: "professionals who design intangible things".

Source: Nosigner
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  • Home
  • About
  • Work
    • Identity >
      • Branding
      • Logo Design
    • Digital >
      • Web Design
      • Mobile
      • Iconography
    • Photography
    • Print >
      • Editorial
      • Large Format
    • Art >
      • Illustration
      • Image Making
    • Typography
    • Videography
  • Contact